Choosing Commitment Over Comfort

Choosing Commitment Over Comfort

Our community is all about running a business from our values. Rather than “values,” we use the term Source Commitments. Your Source Commitments are exactly what they sound like: the things you’re committed to at the core of your being, no matter what. They’re the...
Relational Marketing Strategy

Relational Marketing Strategy

There’s a way capitalism has taught us to do marketing, and then there’s relational marketing. Many of the entrepreneurs we work with are resistant to doing sales and marketing tasks because they don’t feel good. It feels like lying. There’s a good reason for this:...
Get Radically Empowered

Get Radically Empowered

In our last blog post, we talked about discernment versus breakdown. In a discernment model, instead of seeing a problem as a reflection of our faults, we look at why the problem exists and how the situation can be changed. We start from a place of knowing our...